Archive › Product Strategy

Slack, Chatbots, and Voice: At the Intersection of Humans and APIs

Over the last year, we have seen growth in messaging platforms for business. These platforms have changed the way we communicate within and across teams. But why have these platforms succeeded where others have failed to gain the same kind of traction? This article explores the growth of messaging platforms, how APIs and chatbots are changing the way […]

Comments Off on Slack, Chatbots, and Voice: At the Intersection of Humans and APIs

#DefragCon 2013 Notes: Sustainable Software Engineering Culture (Without The Ninjas) – Mike Gehard, Pivotal Labs

Sustainable Software Engineering Culture (Without The Ninjas) – Mike Gehard, Pivotal Labs Everyone wants predictability in an unpredictable world Sustainability over time is critical to becoming predictable Sustainable culture = (Transparency + Communication) * Discipline Transparency = honest and open, not secretive (harder is larger companies due to difficulty of communication) Communication = requires common […]

Comments Off on #DefragCon 2013 Notes: Sustainable Software Engineering Culture (Without The Ninjas) – Mike Gehard, Pivotal Labs

#DefragCon 2013 Notes: Industrial Entropy and the Future of Work – Chris DeVore, Founders Co-op

Industrial Entropy and the Future of Work – Chris DeVore, Founders Co-op Ronald Coase – “The Nature of the Firm” paper – why companies exist Firms gathered people around knowledge and tools that were often too expensive for an individual to purchase Digitization moved work outside the firm Now tools can be purchased to solve […]

Comments Off on #DefragCon 2013 Notes: Industrial Entropy and the Future of Work – Chris DeVore, Founders Co-op

#DefragCon 2013 Notes: Great, Software Ate My World. Now what? – Oren Teich, Heroku

Great, Software Ate My World. Now what? – Oren Teich, Heroku The way that we are engaging and interacting is changing “Software is eating the world” Replace ‘Eating’ with ‘Changing’ “Software is changing the world” We now have a blank canvas It is shaking up the value chain, shifting where the value gets created Clayton […]

Comments Off on #DefragCon 2013 Notes: Great, Software Ate My World. Now what? – Oren Teich, Heroku

#DefragCon 2013 Notes: Developer Marketing: F#%k Leads; Generate Relationships – Tim Falls, SendGrid

Developer Marketing: F#%k Leads; Generate Relationships – Tim Falls, SendGrid Marketing has gotten really hard Relationships > Leads Handshakes > Clicks Two types of marketing: traditional (banner ads, blog posts, SEO, SEM) vs. non-traditional (trust, relationships w/ real people) Both have their purpose, but there needs to be a balance Recommendations to build relationships and […]

Comments Off on #DefragCon 2013 Notes: Developer Marketing: F#%k Leads; Generate Relationships – Tim Falls, SendGrid

Good Idea, Well Executed

Many founders hold their idea close to them. Others share their ideas. No matter what option they select, ideas must be executed. Why? Because you can only learn so much without executing. Once you execute, the rules change. Customers start to respond (or don’t respond at all). New ideas can then emerge and begin to […]

Comments Off on Good Idea, Well Executed

Competition Always Exists – Why You?

It isn’t just about your idea. Your idea may be killer. You may have a great heart and want to really solve someone’s problems. But no matter what you think, you have competition.

Comments Off on Competition Always Exists – Why You?

How To Increase Your Idea’s Chance of Success

Jason Cohen has a great interview with Bob Walsh about his products that help startups increase their chances of success. I particularly like the first question in the interview, where Bob is asked why the change of success for a business is so low: I think the big killers of newborn startups lurk mostly inside […]

Comments Off on How To Increase Your Idea’s Chance of Success

Top Ways Social Media Can Launch Your Idea

Lewis Howes has a short video (5:48) on how to use social media to communicate with your audience and grow your idea. Here are his tips.

Comments Off on Top Ways Social Media Can Launch Your Idea

Making Your Startup Stand Out In a Sea of Competition

Guy Kawasaki recently wrote an article about a company at CES that did the same thing: Satzuma. We’ll review his three principles that help you stand out among a sea of competition and how these were applied to a recent startup I helped launch.

Comments Off on Making Your Startup Stand Out In a Sea of Competition