#DefragCon 2013 Notes: The Identity Manifesto: Seven Points On The Future of Identity – R Ray Wang
The Identity Manifesto: Seven Points On The Future of Identity – R Ray Wang, Constellation Research
- Change Ahead
- 1) Macro economic forces – we can’t change this
- 2) Dynamic work force – not everything is done within the walls of the organization
- 3) New business models – we are selling experiences and outcomes now
- 4) Disruptive tech adoption
- Political, economic, social, technological, environmental, and legal are also part of the convergence
- Five pillars of digital business converge
- Mobile – devices everywhere, location-aware
- Social – pervasive and contextual
- Cloud – compute power
- Big Data – how we add intelligence to the system
- Video – communication
- The Identity Manifesto – 7 points on the future of identity:
- 1. B2B and B2C are dead. It’s a P2P (people-to-people) and M2M (machine-to-machine) world
- 2. Users only care about the identity they use, not the one you want them to use
- This is why we have so many logins
- 3. Identity must move from geek to chic
- What the users want (simple, seamless, situtational, self-governed) is not what the security gurus are focused on providing today but are important (safe, secure, standards, scalable)
- 4. Identity must always be in context or else (how, where, when, sentiment) and will drive future use cases
- 5. Disruptive business requires on identity
- Proactive maintenance – devices need identity
- Augmented reality
- Matrix Commerce – a buyer centric world driven by mobile
- Video: Corning Glass (and how identity is required for people and devices)
- 6. Privacy isn’t dead. It’ll be redefined by identity
- 7. New players battle to orchestrate, manage, and own your identity
- Commerce vendors, financial services, governments, hardware companies, social networks, software companies, telecom concerns
- This battle will be going on for the next 3-5 years
- You are either the network, the content, or the arms dealer
- Apple, Google, Amazon, and Microsoft are the only companies able to go from cloud to mobile devices
- Trust and transparency will drive your choice of trusted agents and brokers
- A recent article from R Ray Wang: “Beware Trading Privacy for Convenience”